As an Internet Marketing manager, I can manage link exchange campaign to insure to improve website's search engine visibility, increase referral traffic and get more targeted traffic to the web site.
Web traffic is a number game, and the more web sites that link to you, the more traffic you’ll get on a referral basis. Wouldn’t it be great if 1000s of other heavily trafficked related web sites linked to you? Of course it would, but who has the time to spend surfing the web to find related web sites, producing the link directory, e-mailing these web site masters with reciprocal link requests, and updating the list on a daily basis? You’ve got a business to run and there just isn’t enough time in the day.
Here’s my basic plan of action:
Step1: Spider the internet to find 1000’s of web sites that are related to you but not your direct competitors.
Step 2: Harvest the email addresses from these web sites.
Step 3: Send email to them, telling them we’d like to link to them, and to link back to us with a specific code.
Step 4: Create web pages, that contain links and descriptions of these sites that reciprocate and upload to your server or I can email them to you.
How Much Does it Cost?
I currently charge $400 USD per month. There is no set-up or termination fee.
To discuss further, please email me: contact@ssnair.com
Thanks.
Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts
Tuesday, November 17, 2009
Thursday, March 5, 2009
Information about Link Building or Exchanging Links
Link building is usually consider as a part of search engine optimization. The reason behind is that Link Building with quality backlinks is amongst many important aspects considered by search engines, while determining the rankings of a site. Therefore, creating backlinks is one of the most important tasks you can undertake to promote your website with the search engines.
For example if there is a link on some web site pointing to yours, and the text used to generate the link is the phrase ‘medical billing' the search engine will associate our site with that phrase. As a result when someone is searching for the term ‘medical billing’ the search engine will display your web site.
Methods of Link Building:
1. Paid or Free Directory Listing: Search for the directories on the web that will let you list your web site. Some of them providing free listing in their directories, normally they ask you to put their website link on your website (link exchange).
2. Exchanging Links: Search websites which are offering link exchange with their website (eg: http://www.vocisinc.com/health/links.htm). Email the web site owners or webmaster with a proposal to include a link to your site with a counter proposal that you will (or have already) linked to them.
3. Link purchasing: A number of online marketing companies act as Link Brokers reselling the links from one web site to another.
4. Bookmarking on Social networking websites: Put a link to your website on your profile. Like putting your website link on under profile in websites like linkedin.com, myspace.com, facebook.com or orkut.com
5. Blog or Forum commenting: Most of blogs and forums let you leave comments that will also include a link back to your site if you place it.
Managing Link building of your website is extremely labour intensive and time consuming job and you can hire a professional for this as well.
For example if there is a link on some web site pointing to yours, and the text used to generate the link is the phrase ‘medical billing' the search engine will associate our site with that phrase. As a result when someone is searching for the term ‘medical billing’ the search engine will display your web site.
Methods of Link Building:
1. Paid or Free Directory Listing: Search for the directories on the web that will let you list your web site. Some of them providing free listing in their directories, normally they ask you to put their website link on your website (link exchange).
2. Exchanging Links: Search websites which are offering link exchange with their website (eg: http://www.vocisinc.com/health/links.htm). Email the web site owners or webmaster with a proposal to include a link to your site with a counter proposal that you will (or have already) linked to them.
3. Link purchasing: A number of online marketing companies act as Link Brokers reselling the links from one web site to another.
4. Bookmarking on Social networking websites: Put a link to your website on your profile. Like putting your website link on under profile in websites like linkedin.com, myspace.com, facebook.com or orkut.com
5. Blog or Forum commenting: Most of blogs and forums let you leave comments that will also include a link back to your site if you place it.
Managing Link building of your website is extremely labour intensive and time consuming job and you can hire a professional for this as well.
Friday, February 27, 2009
Doctors & Medical Professionals - how to promote your practice on net.
Dear Medical professional - do you want to promote your business on the Internet ? The following would be my recommendation to get started:
1. Website: The first thing you need to promote your practice on the Internet is a Medical website. (The good examples of medical websites are these: www.nairinternalmedicine.com, www.njlapbariatrics.com, www.primetimetherapy.com, www.uralluring.com , www.bluegrasscardiology.com )
Provide your staff, services your offer, seminar, support info and contact details on the website. Adding appointment form is a plus.
2. Search engine optimization: Doing search engine submission and just having a medical website is not enough for your medical business. You have to get customers to find you on internet. To do that, your medical website has to use certain techniques and technologies that make search engines rank your medical website high on their results list when your customers do a search foryour kind of business. That's " search engine optimization". There are some steps to followed to get a good ranking on search engines. 1. Website modification: This step includes adding optimized content to all pages in the medical website. This is necessary because targeted keywords have to be addedin the right density at the right places. 2. Adding Relevant Meta and Title tags to your website pages. 3. Link building: Link Building is an important part of Search Engine Optimization, and is a practice of getting other websites to link to yours. Link Building with quality backlinks is amongst many important aspects considered by search engines, while determining the rankings of a site. Therefore, creating backlinks is one of the most important tasks you can undertake to promote your website with the search engines.
3. Pay-per-click: Set-up "pay per click" account with google, yahoo & msn and start experimenting with the effectiveness of various keywords. You can fix your daily/weekly/monthly spends depending on the amount of money you would like to spend. In any form of advertising, speed is of the essence and all Pay per Click (PPC) advertising campaigns can be launched quickly, just log in, define your budget, set your keywords and off you go. With the right set-up, you will see the benefits immediately.
4. Directory submission: Directories a few years back was the favorite for many people when searching for certain types of services, stores, and websites, however, today search engines have taken over this area. This certainly does not mean that directories are a thing of the past. Search engines love directories. Of course, you cannot depend on traffic from the directories but you can depend on search engines picking up your link that was found in the various directories. This will improve your rankings among the search engines since you will have more inbound links to your website.
5. Blogging: Create a Blog on your website- put in user friendly content that relates to your medical profession. Remember good content attracts people.. This should work as a good 'pull' mechanism.
6. Profile on Social Networking websites: If it works "offline" then it would also work online. The citizens of the Internet, specifically the entrepreneurs of online business, have seen the power of social networking. Because of this, they have developed methods on how to utilize this to their advantage. A method they have developed is called business bookmarking which is a variation of the ever so popular social bookmarking. It utilizes the power of networking online but this time in the context of businesses. It has become a very effective method for both small and big businesses who want to reach to people all over the world. With the help of the network of business bookmarking, businesses were given the opportunity to reach more people and have a bigger audience. Just like networking in the real world, the basic rule still applies -- it is all about having the same interests. In the Internet, online businesses who have the same interest would contact each other. If all goes well, they would forge a partnership, an alliance if you may call it, to boost their status. Some wellknow social websites are myspace, facebook, linkedin, twitter.
If you need any help in setting up your medical website or in marketing it, Free feel to email me at contact@ssnair.com
1. Website: The first thing you need to promote your practice on the Internet is a Medical website. (The good examples of medical websites are these: www.nairinternalmedicine.com, www.njlapbariatrics.com, www.primetimetherapy.com, www.uralluring.com , www.bluegrasscardiology.com )
Provide your staff, services your offer, seminar, support info and contact details on the website. Adding appointment form is a plus.
2. Search engine optimization: Doing search engine submission and just having a medical website is not enough for your medical business. You have to get customers to find you on internet. To do that, your medical website has to use certain techniques and technologies that make search engines rank your medical website high on their results list when your customers do a search foryour kind of business. That's " search engine optimization". There are some steps to followed to get a good ranking on search engines. 1. Website modification: This step includes adding optimized content to all pages in the medical website. This is necessary because targeted keywords have to be addedin the right density at the right places. 2. Adding Relevant Meta and Title tags to your website pages. 3. Link building: Link Building is an important part of Search Engine Optimization, and is a practice of getting other websites to link to yours. Link Building with quality backlinks is amongst many important aspects considered by search engines, while determining the rankings of a site. Therefore, creating backlinks is one of the most important tasks you can undertake to promote your website with the search engines.
3. Pay-per-click: Set-up "pay per click" account with google, yahoo & msn and start experimenting with the effectiveness of various keywords. You can fix your daily/weekly/monthly spends depending on the amount of money you would like to spend. In any form of advertising, speed is of the essence and all Pay per Click (PPC) advertising campaigns can be launched quickly, just log in, define your budget, set your keywords and off you go. With the right set-up, you will see the benefits immediately.
4. Directory submission: Directories a few years back was the favorite for many people when searching for certain types of services, stores, and websites, however, today search engines have taken over this area. This certainly does not mean that directories are a thing of the past. Search engines love directories. Of course, you cannot depend on traffic from the directories but you can depend on search engines picking up your link that was found in the various directories. This will improve your rankings among the search engines since you will have more inbound links to your website.
5. Blogging: Create a Blog on your website- put in user friendly content that relates to your medical profession. Remember good content attracts people.. This should work as a good 'pull' mechanism.
6. Profile on Social Networking websites: If it works "offline" then it would also work online. The citizens of the Internet, specifically the entrepreneurs of online business, have seen the power of social networking. Because of this, they have developed methods on how to utilize this to their advantage. A method they have developed is called business bookmarking which is a variation of the ever so popular social bookmarking. It utilizes the power of networking online but this time in the context of businesses. It has become a very effective method for both small and big businesses who want to reach to people all over the world. With the help of the network of business bookmarking, businesses were given the opportunity to reach more people and have a bigger audience. Just like networking in the real world, the basic rule still applies -- it is all about having the same interests. In the Internet, online businesses who have the same interest would contact each other. If all goes well, they would forge a partnership, an alliance if you may call it, to boost their status. Some wellknow social websites are myspace, facebook, linkedin, twitter.
If you need any help in setting up your medical website or in marketing it, Free feel to email me at contact@ssnair.com
Wednesday, February 25, 2009
Bring your website to first page of Google and yahoo
These are the 3 methods through which you can bring your website to first page of google.
Methods:
1- Good website content
2- Links to your site (exchanging link or link building)
3- Relevant Webpage Title and Meta Tags.
I followed these 3 simple methods and now my website http://www.vocisinc.com/ is on first page of google.
If you want your website to be on the first page of google? Feel free to mail me at contact@ssnair.com
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